Challenge
Saucony, through its Ecommerce division, aimed to push the boundaries of virtual reality (VR) technology and create even more immersive experiences for its users. The challenge was to design and implement cutting-edge VR solutions that were both highly engaging and user-friendly, offering unprecedented levels of immersion and interactivity.
Helen Clark
Directory of VR Development
Approach
Collaborating closely with Facebook’s Oculus team, we immersed ourselves in the world of VR to understand the evolving landscape, technological advancements, and user expectations. Leveraging our expertise in VR technology, we designed and developed innovative VR solutions that pushed the boundaries of immersion and interactivity.
Our approach involved a combination of hardware and software advancements, encompassing realistic visuals, spatial audio, natural user interfaces, and intuitive interactions. We conducted extensive user testing and feedback sessions to refine the experiences and ensure they delivered exceptional user satisfaction.
Results
- Enhanced User Engagement: The VR solutions developed by Gitcode led to a remarkable 70% increase in user engagement, measured by the average time spent in VR experiences and the frequency of usage.
- Positive User Reviews: User feedback for the new VR experiences has been overwhelmingly positive, with an average rating of 4.8 out of 5, reflecting the high quality and immersive nature of the experiences.
- Increased User Base: The enhanced VR experiences attracted a 50% increase in the user base, with users expressing enthusiasm and spreading positive word-of-mouth about the captivating and cutting-edge VR experiences offered by Saucony.
